by Steve Broback on February 18, 2013
We’re very pleased to announce that singer, songwriter, and multifaceted entertainer Mark Ballas, will be joining us in Austin on March 9 to talk social media, and to perform during our annual Tweet House BBQ.
Known for his dynamic energy and bold choreography, Mark stormed the US scene over six years ago, captivating over 20 million viewers per week on the ABC sensation, “Dancing with the Stars.” Named by Clear Channel as the 2011 “Artist to Watch,” he has emerged as a recording artist, signing a major deal with publishing powerhouse, BMG.
He is currently working on his first solo full studio production album with some of the most influential and respected producers in the music industry. This includes producers from the Timbaland camp such as, Jim Beanz and Wizz Dumb. He has also been working with the Stereotypes and doing co-writes with Jozzy, BC Jean, and Clarence Coffee Jr. Mark has recently opened for Robin Thicke.
Mark recently performed at Will. I. Am’s “Trans4rm” Pre-Grammy party where he shared the stage with the Black Eyed Peas Band. In the same line up was Estelle, Ludacris, Bobby Brown, Alicia Keys, and Will.I.Am.
Mark is a perfect fit for an event that celebrates Twitter and the social Web. He launched his @MarkBallas account almost four years ago, and has organically grown his follower base to over 190,000 fans.
Mellow Johnny’s has a limited capacity and we expect a sell-out crowd, so you’ll want to RSVP here, registrations are sold out!
by Steve Broback on February 18, 2013
For the fourth year in a row, The Chevy Tweet House Panels and tailgate BBQ will return to Austin for SXSW! You can register here. Here are the essential details:
Date: Saturday March 9, 2013
Location: Mellow Johnny’s Bike Shop, 400 Nueces St
Schedule: 2:00 – 4:00pm sessions, 4:00 – 7:00pm Tailgate BBQ
So far, over 1,000 people have signed up to come to the #chevytweethouse at #sxsw. Register and see who’s coming here.
Recent updates:
Dancing with the Stars cast member Mark Ballas to Perform
The Guide App gang is joining us at SXSW. Gui.de helps people discover or create the content they love in the format they want.
The Sessions:
2:00-2:30pm
The Second Screen: How Mobile Companion Devices are Defining Total Customer Experience
Few digitally literate people today are interacting with their television, car, bike, or house without simultaneously engaging with a mobile device. Nielsen reported that during the second quarter of 2012, over 80% of tablet and smartphone owners in the U.S. used their second screen of choice while watching TV. The world’s leading developers are taking advantage of this opportunity by creating innovative and compelling “second screen experiences” to help augment other activities. In this session, our panelists will present how they are developing applications and services that augment other experiences.
2:35-3:05pm
Amplifying Your Message with Integrated Campaigns: How to Make Owned, Earned and Paid Media Work Together
Andrew Dinsdale
Aristotle said that often “the whole is more than the sum of its parts.” Nowhere is that more evident than in the world of media engagement. Taking advantage of the comparative advantages of various media platforms and using them to enhance and feed each other can yield far greater returns than using each in it’s own “siloed” domain. In this session, our panelists will discuss the tools and techniques they employ to converge traditional media, social channels, cloud-based technologies and mobile platforms to drive their creative and media initiatives.
3:10-3:30pm
What’s the Future of Business? Changing the Way Businesses Create Experiences
Brian Solis
Long time Tweet House pal and Altimiter Group analyst Brian Solis has a new book. And as usual, it’s receiving rave reviews from industry leaders. Marc Benioff summarizes it as a guide that “explores the incredible transformation happening in business today, driven by new social and mobile technologies. In the future, successful businesses will be ‘Customer Companies’—companies that connect with their customers, partners, employees, and products in entirely new ways.”
In this session Brian will discuss the core takeaways from the book “What’s the Future of Business: Changing the Way Businesses Create Experiences” and what organizations are best employing the strategies and tactics he covers within.
3:35-4:00pm
The Quantified Self: Is it Really You?
Francine Hardaway, Maryam Scoble
Could your mobile device help you become a healthier and fitter person? Maryam Scoble loves her Fitbit because it helped her lose 32 pounds and two dress sizes last year. Her inspiration is Francine Hardaway who is blazing through on health and fitness trends, looking younger and healthier everyday and trying different wearable devices to monitor her activities. We’ve heard a lot about the quantified self, and Francine is busily trying alternatives. She’s got some advice for you on how much is really quantified, and how well they work.
4:00-4:10pm
Mark Ballas on Fan Engagement with Twitter
Mark Ballas
In our latest in our ongoing series of talks given by celebrity Tweeters about how they use Twitter to engage and grow their audience, we are happy to have Mark Ballas of Dancing with the Stars fame join us onstage. Immediately prior to his acoustic guitar set, Mark will discuss how he is leveraging Twitter to help him promote his upcoming album.
November 8, 2012
There are at least 100,000 tweets a day on average containing the word “wine”. Ever wonder who was the first? Well, wonder no more, as we have the answer below. In honor of our Nov. 10 Tweet House party at the Napa Valley Film Fest (featuring Robert Scoble and Barry Schuler), we’ve analyzed the archive [...]
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October 17, 2012
The Tweet House is returning to the Napa Valley Film Festival (NVFF) and we’d love to see you there! Like last year, we will be featuring editorial sessions, snacks, a reception, and yes — lots of great wine. Our venue for 2012 is Silo’s Jazz Club, Napa’s hot music venue, located at the Historic Napa [...]
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September 19, 2012
Save the date! For our seventh year of party hosting and our third year of official editorial track presenting, we’re headed back to Vegas for the 2013 International CES. Here are the details as we have them so far on our “Innovations in Social Business” seminar scheduled for Jan 10. Save 25% off of our [...]
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July 11, 2012
We are headed back to wine country! After our great time last November at the Napa Valley Film Festival, we are psyched to be returning to Napa Valley on Saturday July 14 to participate in “A Taste of Napa” — a central destination during the opening weekend of Festival Del Sole. Festival Del Sole is [...]
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June 13, 2012
We had a great opportunity a few weeks back to participate in an event that the Naval Special Warfare Family Foundation organized at the home of Craig and Rebeccca Irving. Their Annual Point Loma Dinner (and auction) raises funds for Naval Special Warfare personnel and their families. (Please feel free to donate here.) The event [...]
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June 1, 2012
Tweet House Founder Steve Broback will be joining our friends (and previous Tweet House participants) Mari Smith, Sudha Jamthe, Matt Edelman, and Perrine Crampton in San Francisco on June 19-20 at the Corporate Social Media Summit, set to take place at the Hotel Nikko. The two-day conference features a collection of excellent speakers and presenters, [...]
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March 21, 2012
After hosting our fun “Chevy Tweet House” at SXSW a few weeks back, I’ve been meaning to post a picture of our “Tweet House Chevy” parked outside our office at Thinkspace in Redmond WA. Hoping one day to get our favorite 1964 convertible to SXSW…
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February 24, 2012
We’re very excited to announce that singer, songwriter, and producer Tony Lucca, will be joining us in Austin on March 10 to perform after our daytime festivities wind down on Saturday March 10. The “Tweet House After Dark” presented by Bobsled will commence at 9:00pm on March 10, and run until midnight. Tony will take [...]
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