Schedule
The Tweet House at SXSW is a one-day event at Mellow Johnny’s Bike Shop, just eight blocks from the convention center, on March 12th, 2010.
It’s open to all with a SXSW badge, but priority position in line will be granted to those who pre-register here.
Check out our schedule below (sessions and details subject to change):
Friday, March 12th, 2010
2:00pm – 2:30pm
Brand Building: Twitter Success Stories
Companies and individuals are relying on Twitter to build their brands via engagement and/or community support. Who is doing it right, how are they doing it, and what gains are they seeing? Our panel of gurus will discuss how they and their partners are taking advantage of Twitter to raise awareness and build positive perceptions.
2:45pm – 3:10pm
Mining the Buzz: Capturing and Analyzing Movie and Brand Data
What are the latest developments in the world of monitoring the Twitter stream? Many technologies originally created to assist in brand monitoring are now being used to grade movies and predict grosses, and in this session covers how various players are using social data to stay on top of the buzz surrounding their brands as well as analyze the sentiment surrounding movies and media.
3:30pm – 4:00pm
Tools and Trends: Innovations in The Real-Time Web
What are the emerging tools and platforms that will define the future of the Real-Time Web? How will Twitter evolve, and how will its ecosystem react? In this session, our panel of experts, along with the co-creator of Twitter will debate who will be the winners (and the losers) in 2011 and beyond .
4:15pm – 4:45pm
Making Films, Distributing Films, and Twitter – a Conversation With Oren Jacob, CTO of Pixar and Executive Producer of “Ready, Set, Bag!”
While Oren Jacob (@orenjacob) is best known for his role as Chief Technical Officer at Pixar Animation Studios, his online followers also know him as an engaged “Tweeter” and of his efforts as an independent filmmaker.
Jacob’s career in the film industry has spanned the creation of highly visible mega blockbusters to the distribution of small, independent documentaries. And in that 20 years, a few common truths have emerged. Story is the most important thing. Art as a team sport is really, really hard. Finding your audience always presents a challenge. And, as William Goldman put it, “nobody knows anything”.
In this informal session, Jacob will address some of these topics, provide examples of innovators who are testing a myriad of new approaches to telling their stories and to making their films, and share some of his personal journey through Twitter, Facebook, and other social media platforms as he distributes his film “Ready, Set, Bag!”
And, because he can’t help himself, Oren will inevitably end up sharing some of his insights into today’s world of digital animation.
5:00pm – 5:30pm
Past, Present, Future: Twitter’s Britt Selvitelle Talks With Dom Sagolla
Three years ago, Twitter got its first big break at South by Southwest Interactive. In this open discussion, Twitter co-creator Dom Sagolla will trace the history of Twitter’s success with Web Engineering Lead Britt Selvitelle. Along the way, we’ll get a glimpse of the future as Twitter approaches its Fourth Birthday.
5:30pm – 7:30pm
Tailgate BBQ
The Tailgate BBQ will feature food and beer – were you expecting something else? Music for the afternoon will be provided by Tweet House music sponsor Sonos.
Come get a sneak peek at the new Chevy Volt
The Tailgate BBQ will feature food, beer and Terrific Texas Wines. Texas is producing some fabulous wines right here in the Hill Country – were you expecting anything else?
Taste the wines during the BBQ and while you’re in town try to take a short visit to the wineries!
Music for the afternoon will be provided by Tweet House music sponsor Sonos.
BBQ, Wine and Rockin’ Music! You know you’re going to love it!
9:30pm – 12:30am
Tweet House Party
Your Shakers Vodka Headquarters!
Shakers Vodka, the only 100 point vodka; enjoy the Wheat or the Rye.
